Episode 134: Reputation in a World of Fakes

Brand reputations are hard fought and won over time and usually the most valuable assets any business can possess.  After all, if the brand is the sum total of EVERYTHING, then everything is now on the line when reputation is threatened. With more photos and videos being convincingly faked via new tech, how will companies find ways to maintain brand reputation? We’re going to talk about deep fakes and big mistakes and still have time to hit who’s winning and losing on the next CMA-Award Wining episode of May the Best Brand Win on Entertalk.


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Marketing has its good points and bad points and depending on how it’s used can either build or destroy brands and companies. May the Best Brand Win will look at what’s happening each week in marketing, branding and public relations and discuss the good, bad and the really, really ugly. Guests will include marketing executives from leading companies, agencies and even some celebrities.
Marketing is an ever-changing topic and you’ll want to be sure to tune in so you know the very latest and best ways to reach your audiences and avoid the many mistakes we see on a weekly basis.