Episode 141: Giving Your Customers a Path

Marketing is about a lot of things, but one of the biggest is transformation.  By providing cool products and services we can actually take people on a little journey to get where they ultimately want to go.  Sounds simple, but more companies screw this up than you can count. So, we’re going to talk about it and show you how to do it the marketing ninja you are, baby!  We’ll also dig into who’s winning and losing on about TEC Award winning episode of May the Best Brand Win on Entertalk.  

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Marketing has its good points and bad points and depending on how it’s used can either build or destroy brands and companies. May the Best Brand Win will look at what’s happening each week in marketing, branding and public relations and discuss the good, bad and the really, really ugly. Guests will include marketing executives from leading companies, agencies and even some celebrities.
Marketing is an ever-changing topic and you’ll want to be sure to tune in so you know the very latest and best ways to reach your audiences and avoid the many mistakes we see on a weekly basis.

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