Episode 171: When You Say Lead Generation, I Think You Mean Something Else

Marketing has to be about generating leads. But how far are some companies willing to go to do it? How many “targets” will they bother to get one “conversion.”  There’s a better way and I will show it to you on the next truly epic edition of May the Best Brand Win on Entertalk Media.


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Marketing has its good points and bad points and depending on how it’s used can either build or destroy brands and companies. May the Best Brand Win will look at what’s happening each week in marketing, branding and public relations and discuss the good, bad and the really, really ugly. Guests will include marketing executives from leading companies, agencies and even some celebrities.
Marketing is an ever-changing topic and you’ll want to be sure to tune in so you know the very latest and best ways to reach your audiences and avoid the many mistakes we see on a weekly basis.