Category - Marketing

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Episode 151: After The Rain

As the US deals with 270 deaths and 12K cases of coronavirus, while promoting the story with the power of 25 or 30 Super Bowls, the business world...


Episode 149: More Than Words

Everything in marketing starts at the same place — words. Not logos, not photos, not videos, not anything but words. But the words we use can bring...


Episode 145: NAMM 2020

It’s been described as “the biggest toy store in the world for musicians and pro audio aficionados.” It’s also been called “the largest...


Episode 144: Report from CES 2020

You have to admire technology and its ability to solve mankind’s various problems. Many problems you didn’t even know you had.  Well, if you love...