Today’s show we’re talking about launching stuff. One of the more common assignments PR/marketing firms get is to launch new products, new companies, new bands, new records — New is the new “new-ness.” But how does one properly “launch” these things and make sure the launch goes smoothly and doesn’t end up as a cautionary tale. We’ll talk about all there is to know about launching various things and give you some great takeaway tips for your next launch.
Marketing, Music Business, Podcasts, May The Best Brand Win
05/12/16 Ep. 12: Ready, Set, Launch!
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