Category - Music Business


Episode 177: Big Data, Big Lies

There are many myths in the profession of marketing, but none as great as big data. They say “big data helps to elicit customer insights in real-time...


Episode 165: No NAMM, Now What?

Well it happened.  CES — canceled.  NAMM Show — canceled.  But YOUR company ISN’T canceled and YOU still have important marketing work...