Getting privacy wrong ends the marketing relationship and THAT is very bad. We know that marketers can own and lead this discussion instead of...
Audio
Category - Music Business
There are many myths in the profession of marketing, but none as great as big data. They say “big data helps to elicit customer insights in real-time...
The currency of marketing has always been how interesting a particular product, service or company could be. Today it’s imperative because I...
Marketing has to be about generating leads. But how far are some companies willing to go to do it? How many “targets” will they bother to get...
If you’ve shopped or eaten at a mall or strip mall in your life, you’ve seen Sheldon Pont’s work. As a master of real estate for retail...
Well it happened. CES — canceled. NAMM Show — canceled. But YOUR company ISN’T canceled and YOU still have important marketing work...
They say entrepreneurs are unemployable because they’d rather MAKE a job than TAKE one. Well our guest on today’s program certainly fits that...
How do shows like “The Voice” or “American Idol” really work? Many artists flock to these shows in hopes of finding a...
Most of the danger of Cv-19 is fear. Fear is an emotion that requires a stimulus in the human brain. Now the mass media have tried...
Most website really, really suck. They are old, outdated, unclear and full of so much marketing crap you have to run a mental marathon of calories to...
Music Industry in a Post COVID-19 World with Multi-Platinum Record Producer Jeffrey WeberFlorentino interviews 40-year music industry veteran and...
Music Industry in a Post COVID-19 World with Multi-Platinum Record Producer Jeffrey Weber Florentino interviews 40-year music industry veteran and...
One of the un-advertised powers of public relations has always been our ability to form and shape public opinion. And if you truly knew what PR could...
Where is the music industry headed post Covid 19? Guest Multi-Platinum Record Producer Jeffrey Weber
The Changing Stage Show hosted by EnterTalk CEO, Florentino Buenaventura brought to you by Artesia Pro. Florentino interviews 40-year music industry...
You may not know this but HOW a news story gets covered by the media often determines the takeaway value for the audience. Words matter. ...
