Marketing, Music Business, Podcasts, May The Best Brand Win

09/09/16 Episode 26: All About That Audience

September 10, 2016

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To play a gig, you need one really important thing (besides beer) — you need an audience — your audience with any luck. Same is true in
marketing. We’re going to spend some time on the other big circle in the communications model and show you the best ways to attract them and not send them packing before the finale! We’ll also talk about who is winning and losing this week in marketing.

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Marketing has its good points and bad points and depending on how it’s used can either build or destroy brands and companies. May the Best Brand Win will look at what’s happening each week in marketing, branding and public relations and discuss the good, bad and the really, really ugly. Guests will include marketing executives from leading companies, agencies and even some celebrities.
Marketing is an ever-changing topic and you’ll want to be sure to tune in so you know the very latest and best ways to reach your audiences and avoid the many mistakes we see on a weekly basis.

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