10/28/16 Episode 32: Marketing Encouragement

Marketing is tougher than ever here in 2016 and there you are trying to make it work, trying to connect, create long-term relationships and rock the house against a backdrop of “the others” who are doing everything they can to destroy what little credibility marketing has left. Today’s show I’m going to offer some marketing encouragement and talk about a lot of the things I think we have hope to turn this thing around.  Of course we’ll also review who’s winning and losing this week in marketing communications. Tune in and leave entertained and hopefully encouraged.

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Marketing has its good points and bad points and depending on how it’s used can either build or destroy brands and companies. May the Best Brand Win will look at what’s happening each week in marketing, branding and public relations and discuss the good, bad and the really, really ugly. Guests will include marketing executives from leading companies, agencies and even some celebrities.
Marketing is an ever-changing topic and you’ll want to be sure to tune in so you know the very latest and best ways to reach your audiences and avoid the many mistakes we see on a weekly basis.

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