In the movie Jurassic Park, Jeff Goldblum’s character Dr. Ian Malcolm makes a miraculous observation when he says “your scientists were so...
Audio
Category - Music Business
Everyone remembers their first time….marketing something. The message was so new, so innocent and everything was just…perfect. Well, a few years...
When you bake a cake, there’s an order. When you build a house, there’s an order to how it’s done. And when you do professional marketing &...
My fellow Missourian Mark Twain wrote and said a lot of great things, but my favorite has always been “It ain’t what you don’t know that gets you...
If social media is a custom designed network of feeds and posts to stroke our own egos in various ways (and it is) then probably the last thing you...
When we think of branding, we know everything counts, but how often does marketing have its act reasonably together only to be sabotaged by some...
The prophet Joan Jett once said/sang, “I don’t give a damn ’bout my bad reputation” and the world hasn’t been the same since...
Randy Layton is probably best known to my audience as the man behind Alternative Records, the label that released several albums related to former...
This week on “Intersect” my guest is Mr. Randy Layton. Randy Layton is probably best known to my audience as the man behind Alternative...
….And then the chicken just lays these fabulous golden eggs and all you have to do Mr. Farmer is go out and grab one each day and you’ll be set for...
Paula Salvatore has been an anchor of excellence in the L.A. recording world for many years. As Senior Director and Manager of Capitol Studios for 24...
Sometimes I see comments along the lines of “anyone can record, this is easy”, etc. My record for the number of songs tracked in one...
Journalism was once a fact-based unbiased way to talk about newsworthy events and thereby attract an audience. But as the Pew Research numbers have...
Shele Sondheim is a guitarist, songwriter, producer, lyricist, arranger, and music business entrepreneur. He is the CEO of CSM Words and Music...
One of THE worst words in the history of public relations is “spin.” It’s not a compliment. It means people think you lie for a living. Good PR...
